Reach 100's of Affluent New Homeowners
Weeks Before Your Competition
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Desert Welcome HOA H |
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| Is your business missing the New Homeowner connection? |
5 Methods of Targeting Homeowners
1) New Mover Magazine is distributed to over 600 new homeowners every month. In addition it is offered at local car washes, dry cleaners, restaurants and dentist offices.
A great resource for any homeowner, the new mover guide is a great value for any business.
2) Welcome Gifts offer a direct approach to the new homeowner and gives your business the opportunity to become part of a very classy and well designed gift. Our Desert Welcome committee has expanded to include every major real estate agency participating in the program and now with over 165 HOA Country Clubs the VIP Package is the ideal gateway to new homeowners using permission based marketing.
3) Five Star Home Improvement Guide gives homeowners, real estate professionals, property managers and HOA's a simple guide to assist in finding the finest companies the desert has to offer. We hand select these companies, verify contractors license, check references and only bring in the top three companies within their field. In addition our Exclusive 5 Star Magazine gives you the opportunity to remove your competition from the guide
and gives your company a one of a kind branding opportunity while building customer loyalty and perception of your company.
4) Desert Welcome Committee
A desert tradition of welcoming new homeowners to the valley for over 20 years, Desert Welcome has joined forces with Desert Leads in
providing in home presentations of your business and the 5 Star Guide. Word of mouth advertising remains the most effective method of
introducing local businesses to new home buyers.
5) Permission Based Email Marketing
The Top 10 Events in the Desert e-newsletter was created as a resource guide for new residents moving to the desert and has quickly taken hold with existing homeowners as well. We even have real estate agencies and vacation rental companies using it to entice out of towners to the desert.
With a 53% open rate the newsletter has proven itself to be another great resource to local and visiting residents. It also give your company the opportunity to stay in front of the new homebuyer for years to come. Repetition is a key factor in succesfully marketing you company.
The desert is very unique with our large population of second homeowners that have always been very difficult for local businesses to reach. This program was built for the desert and has proven the ability to reach out and welcome both the part time and full time residents moving into our desert.
Because we understand the budget constraints that local companies are working with in this economic environment. We designed a low risk and cost alternative to big budget marketing. With time, energy and imagination we introduce qualified companies directly to these valuable homeowners and contacts.